The Specialty Eye Care Profit Engine™

Generate Consistent, High-Value Specialty Appointments.

A done-for-you system for optometry practices ready to move beyond routine exams and glasses. Trusted by optometrists across North America.

Real World Marketing Systems For Optometry

FOR OPTOMETRISTS ONLY

The

Specialty Eye Care

Profit Engine™

Generate Consistent, High-Value Specialty Appointments.

A done-for-you system for optometry practices ready to move beyond routine exams and glasses. Trusted by eye doctors across North America.

REAL WORLD MARKETING SYSTEMS FOR OPTOMETRY

"HOUSTON,

WE HAVE

A PROBLEM.."

Primary eye care profitability is being squeezed like never before. Margins are shrinking. Competition is exploding. Yet, demand for eye care has never been higher. A global myopia epidemic is underway. Specialty services like myopia control, Ortho-K, scleral lenses, dry eye, and advanced contact lens care are more necessary than ever — clinically and economically.

Not a Patient Shortage. An Acquisition Problem.

The average optometrist struggles because they lack a reliable system to acquire and convert specialty patients at scale.

This is exactly the problem the Specialty Eye Care Profit Engine™ was built to solve

"HOUSTON,

WE HAVE A PROBLEM.."

Primary eye care profitability is being squeezed like never before.

Reimbursements are shrinking. Competition exploding. Retail, online, and automation are compressing margins from every direction. Yet paradoxically, demand for eye care has never been higher. A global myopia epidemic is underway. Specialty services like myopia control, Ortho-K, scleral lenses, dry eye, and advanced contact lens care are more necessary than ever — clinically and economically.

Not a Patient Shortage. An Acquisition Problem.

The average optometrist struggles because they lack a reliable system to acquire and convert specialty patients at scale.

This is exactly the problem the Specialty Eye Care Profit Engine™ was built to solve.

BUILD A HIGH-PROFIT

ORTHO-K PRACTICE

WORLD-CLASS DOCTORS

Love LaunchOD!

WORLD-CLASS DOCTORS

Love LaunchOD!

Jason Carruthers is a Canadian Optician, Orthokeratologist and Marketing Expert.

No, not the corporate kind of marketing that looks good and gets no results. Jason's expertise comes from the front line. As both a marketer and orthokeratologist, he was able to rapidly test his marketing systems in real time. He built a successful and highly profitable specialty practice.

As a former specialty rep, he also knew that many practices struggled with either patient acquisition, profitability or both. Jason's mission is to solve these problems for practices facing a unique marketing challenge today.

LaunchOD was born from this passion.

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Schedule Your Free Strategy Call

Jason Carruthers is a Canadian Optician, Orthokeratologist and Marketing Expert.

No, not the corporate kind of marketing that looks good and gets no results. Jason's expertise comes from the front line. As both a marketer and orthokeratologist, he was able to rapidly test his marketing systems in real time. He built a successful and highly profitable specialty practice.

As a former specialty rep, he also knew that many practices struggled with either patient acquisition, profitability or both. Jason's mission is to solve these problems for practices facing a unique marketing challenge today.

LaunchOD was born from this passion.